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Dallas
FreshPoint Dallas was founded in 1917 as American Produce and Vegetable and has continued serving the greater Dallas-Fort Worth metroplex with the finest quality produce and service. The cornerstone of the company is to offer our customers “The Total Quality Food Service Experience”. Our values of integrity, loyalty, passion and teamwork ensure we exceed your expectations.
facility
- 125,000 square-foot facility centrally located.
- Refrigerated loading and receiving dock ensuring an unbroken cold chain.
- Delivery fleet of over 75 refrigerated vehicles.
- Dedicated produce specialists to assist you with menu planning and all your produce needs.
- Inside Sales Department.
- Market / Will Call.
- Internet ordering through myFreshPoint.com.
- Test kitchen, produce training and tours also available.
- Online Account Management through Pay.Sysco.com
food safety
- Fully-documented HAACP and recall program FDA/USDA compliant.
- FDA compliant with Homeland Security bioterrorism guidelines.
- Disaster Preparedness Action Plan in place.
- Global Food Safety Initiative (GFSI) third party audits at our facility.
- Facility is SQF Certified Level 2.
- HACCP Program & ServSafe Certification.
- Certificate of Insurance and Grower Good Agriculture Practice required on all products.
- Dedicated Food Safety and Facility Managers.
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Social Corner
FreshPoint
With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success.
Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
It’s National Blueberry Month! 🫐
Blueberries are at their peak, bringing vibrant color, natural sweetness, and menu versatility. From seasonal desserts to savory pairings, this ingredient allows chefs to showcase bold summer creativity.
#Peoplepassionproduce #NationalBlueberryMonth #BlueberrySeason #FreshAndLocal #SummerFruits
Blueberries are at their peak, bringing vibrant color, natural sweetness, and menu versatility. From seasonal desserts to savory pairings, this ingredient allows chefs to showcase bold summer creativity.
#Peoplepassionproduce #NationalBlueberryMonth #BlueberrySeason #FreshAndLocal #SummerFruits
Cilantro is thought to have been cultivated for nearly 5,000 years, dating back to ancient Egypt. Over time, it has traveled the globe and become a staple in cuisines from China and India to Mexico and Eastern Europe. It arrived in North America in the 17th century with English colonists. Even today, it remains widely used in soups, salsas, sauces, and as a garnish. In culturally vibrant countries like Canada, you can find cilantro in almost every restaurant.
While its delicate green leaves resemble carrot tops, few people realize that cilantro belongs to the carrot family—Apiaceae, a.k.a. Umbelliferae.
Interestingly, with its bold aroma and taste, cilantro sparks a distinctive love-hate relationship among foodies—making the “cilantro debate” a fun and never-ending topic.
Locally grown in our FreshPoint Canada location
#Cilantro #Salsa #Peoplepassionproduce #Canada
While its delicate green leaves resemble carrot tops, few people realize that cilantro belongs to the carrot family—Apiaceae, a.k.a. Umbelliferae.
Interestingly, with its bold aroma and taste, cilantro sparks a distinctive love-hate relationship among foodies—making the “cilantro debate” a fun and never-ending topic.
Locally grown in our FreshPoint Canada location
#Cilantro #Salsa #Peoplepassionproduce #Canada
Colleagues from FreshPoint Texas - OKC came together in a remarkable show of solidarity to support relief efforts in response to the devastating flooding that affected the Guadalupe River region in Texas Hill Country.
FreshPoint delivered multiple pallets of food items, ensuring a steady supply for those in need. Meanwhile, Buckhead | Newport contributed 500 pounds of poultry and beef, which Outback generously cooked and served, providing substantial nourishment to first responders and community members during this critical time.
Nick Rocha, the Region President for FreshPoint Texas – OKC, stated, “In times like these, it’s not just about business; it’s about standing together when it matters most.”
#FreshPointcares #BuckheadNewportcares #HillCountry #texashillcountryhomes
FreshPoint delivered multiple pallets of food items, ensuring a steady supply for those in need. Meanwhile, Buckhead | Newport contributed 500 pounds of poultry and beef, which Outback generously cooked and served, providing substantial nourishment to first responders and community members during this critical time.
Nick Rocha, the Region President for FreshPoint Texas – OKC, stated, “In times like these, it’s not just about business; it’s about standing together when it matters most.”
#FreshPointcares #BuckheadNewportcares #HillCountry #texashillcountryhomes
Cherries are proudly grown in Canada, with many coming from the beautiful orchards of British Columbia. Each summer, fresh Canadian cherries fill grocery store shelves, celebrated during Canadian Cherry Month and supported by the BC Cherry Association.
While there are many varieties, most cherries share a firm texture and sweet flavor that people love. Whether enjoyed fresh, baked into desserts, or added to summer dishes, cherries are a seasonal favorite.
Locally grown in our FreshPoint Canada location.
#Summerfruit #Peoplepassionproduce #Summerproduce #Cherries
While there are many varieties, most cherries share a firm texture and sweet flavor that people love. Whether enjoyed fresh, baked into desserts, or added to summer dishes, cherries are a seasonal favorite.
Locally grown in our FreshPoint Canada location.
#Summerfruit #Peoplepassionproduce #Summerproduce #Cherries
It’s FreshPressFriday!
Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.
Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.
#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.
Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.
#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
Summer squash, including zucchini and yellow squash, is a Canadian summer staple. It thrives in warm weather and is loved for its versatility—grilled, braised, blended into soups, or stuffed for a creative twist.
Picked young, it’s tender and best enjoyed fresh. Some varieties even come with edible flowers, a unique treat in many dishes. With its low carbs and high water content, summer squash is a smart pick for light, seasonal cooking.
Available in our FreshPoint Vancouver location.
#Peoplepassionproduce #Summersquash #Canada #Eatseasonal
Picked young, it’s tender and best enjoyed fresh. Some varieties even come with edible flowers, a unique treat in many dishes. With its low carbs and high water content, summer squash is a smart pick for light, seasonal cooking.
Available in our FreshPoint Vancouver location.
#Peoplepassionproduce #Summersquash #Canada #Eatseasonal
Our Leadership Team
Nicholas Rocha
Regional President
Michael Shriner
Regional VP of Sales
Dean Rotan
Regional CFO
Michael Lankford
Director of Sales
Joshua Lovell
VP of Operations
Jermaine Lawton
VP of Production
WeVondala Menefee
Director of Program Sales
Carlas Garrett-Jones
HR Business Partner
K. C. Ely
Regional Food Safety Manager