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Dallas

FreshPoint Dallas was founded in 1917 as American Produce and Vegetable and has continued serving the greater Dallas-Fort Worth metroplex with the finest quality produce and service. The cornerstone of the company is to offer our customers “The Total Quality Food Service Experience”. Our values of integrity, loyalty, passion and teamwork ensure we exceed your expectations.

facility

  • 125,000 square-foot facility centrally located.
  • Refrigerated loading and receiving dock ensuring an unbroken cold chain.
  • Delivery fleet of over 75 refrigerated vehicles.
  • Dedicated produce specialists to assist you with menu planning and all your produce needs.
  • Inside Sales Department.
  • Market / Will Call.
  • Internet ordering through myFreshPoint.com.
  • Test kitchen, produce training and tours also available.
  • Online Account Management through Pay.Sysco.com

food safety

  • Fully-documented HAACP and recall program FDA/USDA compliant.
  • FDA compliant with Homeland Security bioterrorism guidelines.
  • Disaster Preparedness Action Plan in place.
  • Global Food Safety Initiative (GFSI) third party audits at our facility.
  • Facility is SQF Certified Level 2.
  • HACCP Program & ServSafe Certification.
  • Certificate of Insurance and Grower Good Agriculture Practice required on all products.
  • Dedicated Food Safety and Facility Managers.

Distribution Map

Navigate our coverage area by county. To search your specific location select full screen.

Customer Base

Healthcare
Export & Wholesale
Foodservice
Education
Travel & Leisure

Address:

4721 Simonton Road
Dallas, Texas 75244

P: 972-385-5800| F: 855-245-6307

Social Corner

FreshPoint

With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success. Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
FreshPoint
FreshPoint19 hours ago
It’s ‪FreshPressFriday!
Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.
Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.
#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/.../freshpress-weekly-market.../
FreshPoint
FreshPoint3 days ago
Everyone say hi to Cesar! 👋

Cesar is the Outbound Lead at FreshPoint Puerto Rico and plays an essential role in keeping operations running smoothly. He’s always willing to step in wherever he’s needed, supporting deliveries, outbound logistics for cruise and supermarket accounts, and quality control. With 19 years at FreshPoint, Cesar brings a strong work ethic and a team-first mindset to everything he does. He enjoys that his role allows him to apply his skills to real-world challenges and believes FreshPoint has always been—and will continue to be—a great company to work for.

We believe he’s an excellent example of our value of integrity, and we’re grateful to have him on our team.

Thank you, Cesar, for all you do to make FreshPoint a great place to work!
FreshPoint
FreshPoint4 days ago
Strawberries are a classic celebration staple. Often enjoyed dipped in chocolate or paired with champagne, strawberries bring a sense of indulgence and occasion to the table. With Valentine’s Day coming up, now is a great time to explore creative ways to incorporate strawberries into your menu—from desserts and cocktails to limited-time seasonal features that feel extra festive. 🍓✨
FreshPoint
FreshPoint1 week ago
FM Organic Baby Chidori Kale⁠

The rich magenta color and ruffled edges of baby Chidori kale make it especially beautiful. It’s ideal served fresh as a component or garnish so the color can stand out. When cooked, it may bleed and turn darker, but it remains delicious.

Available locally at FreshPoint Southern California.
FreshPoint
FreshPoint1 week ago
It’s ‪FreshPressFriday!
Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.
Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.
#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/.../freshpress-weekly-market.../
FreshPoint
FreshPoint1 week ago
Come grow with us! ⁠

Do you or someone you know have a passion for produce? We are hiring people that are motivated and eager to grow. Are you a self-starter that likes to work with people? FreshPoint Southern California has an excellent opportunity for growth as a Sales Consultant. ⁠

FreshPoint is North America’s leading produce distributor. Are you ready to start your fresh career move? ⁠

⁠Click the link below to learn more about this role and other openings.

https://wd5.myworkday.com/sysco/d/inst/15$158872/9925$297642.htmld

Our Leadership Team

Nicholas Rocha
Regional President

Michael Shriner
Regional VP of Sales

Imad Rehman
Regional CFO

Michael Lankford
Director of Sales

Joshua Lovell
VP of Operations


WeVondala Menefee
Director of Program Sales

Carlas Garrett-Jones
HR Business Partner

K. C. Ely
Regional Food Safety Manager