Filtered by: Responsible Production
Several years ago, I was on a customer call with a sales associate. The customer asked us for our price on 24ct iceberg head lettuce. When the marketing associate quoted the current price, the customer said that our price was about 20% too high.
We both walked away from the call perplexed and wondering, “How could our competitors’ price be so much better than ours when we are the leader in the industry?”
When we talk about sustainability, we don’t just mean the environment—our employees are our greatest asset, and the foundation to our great success.
We work with internships, local schools and colleges for placement, and various in-house leadership programs throughout the year, developing people with a passion for produce. In this final entry of her diary series, Maria Elisa Vollmer shared her experience as an apprentice with FreshPoint Raleigh.