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West Coast Florida

Founded in 1948 as a fresh produce stand, FreshPoint West Coast Florida has been serving the region with the finest quality produce and service for more than seven decades. Our core values of integrity, excellence, teamwork, responsibility, and inclusiveness help us to achieve our mission of delivering success for our customers through industry-leading people, products, and solutions.

facility

  • 60,000 square-foot facility with over 32,000 square feet of refrigerated space.
  • Refrigerated loading and receiving dock ensuring an unbroken cold chain.
  • Delivery fleet of 30 trucks with temperature and humidity control, and XRS technology.
  • Over 300 key drop deliveries made weekly.
  • Dedicated produce specialists to assist you with menu planning and all your produce needs.
  • Exceptional Customer Care Department.
  • Internet ordering through myFreshPoint.com.
  • Local Farm Champion.
  • Dedicated QA team.

food safety

  • Fully-documented HAACP and recall program FDA/USDA compliant.
  • FDA compliant with Homeland Security bio-terrorism guidelines.
  • Disaster Preparedness Action Plan in place.
  • SQF level 2 certified.
  • HACCP Program & ServSafe Certification.
  • Certificate of Insurance and Grower Good Agriculture Practice required on all products.
  • Dedicated Food Safety Manager.

Distribution Map

Navigate our coverage area by county. To search your specific location select full screen.

Customer Base

Healthcare
Export & Wholesale
Foodservice
Business in Industry
Education
Travel & Leisure

Address:

5445 Bonacker Drive
Tampa, Florida 33610

P: 813-316-4500 | F: 813-620-1304

Social Corner

FreshPoint

With unmatched fresh produce, knowledge and experience, FreshPoint provides today’s chefs with the ingredients to create tomorrow’s culinary success. Over the last few decades, we have seen revolutionary changes in the produce industry—from refrigerated trucks and fresh-cut produce to submitting and processing orders online. With these innovations, our passion for produce and commitment to helping our customers succeed remains unchanged.
FreshPoint
FreshPoint23 hours ago
Why is this time of year so important to our industry?

During the annual field transition, fall weather can be erratic as warm and cool temps alternate while the season changes...and this will have an effect on produce in the field.

Our QA team is in the field inspecting what makes the cut and keeping us all in the loop via the FreshPress.

Click the link to read more: https://www.freshpoint.com/news/fresh-things-video-what-is-the-annual-produce-field-transition
FreshPoint
FreshPoint2 days ago
Black Plums: Fall’s Bold, Flavor-Packed Gem

· Ancient Roots: Black plums have been cherished for centuries in East Asia and feature prominently in traditional dishes.

· Culinary Versatility: Perfect for glazes, compotes, chutneys, and tarts — a true seasonal star.

· Cultural Significance: In many cultures, plums symbolize good fortune and are celebrated in festive dishes.

Small fruit, big flavor, and a slice of culinary history!

#FunFacts #PeoplePassionProduce
FreshPoint
FreshPoint4 days ago
It’s ‪FreshPressFriday!
Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.
Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.
#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/.../freshpress-weekly-market.../
FreshPoint
FreshPoint4 days ago
It’s ‪FreshPressFriday!

Each week, "The FreshPress" brings you a concise market update, keeping you informed on everything from the field to your plate. We cover a wide range of topics to ensure you’re always in the know.

Click here to read this week's edition and be sure to reach out to your sales consultant for tailored solutions to meet your needs.

#FreshPressFriday #PeoplePassionProduce #OurFirstNameIsFresh
📰 https://www.freshpoint.com/produce-essentials/freshpress-weekly-market-report/
FreshPoint
FreshPoint6 days ago
Persimmons are luscious, colorful, and packed with fall flavor — a perfect ingredient to elevate seasonal menus. 🍂⁠

Chefs can slice them fresh for salads, roast them to intensify their natural richness, or purée them into sauces, dressings, and desserts. Their silky texture and bright, honeyed notes pair beautifully with warm spices, creamy cheeses, and savory proteins.⁠

A simple way to add color, depth, and a touch of elegance to any fall dish. 👨‍🍳
FreshPoint
FreshPoint
FreshPoint7 days ago
Today and every day, we honor the brave men and women who have served our country. Thank you for your courage, sacrifice, and dedication.

#VeteransDay

Our Leadership Team

Greg Musselwhite
Region President

Josh McNaughton
Region VP of Merchandising

Laura Parkins
Region VP of Sales

Christine Cox
Human Resources

Jayme Granata
Director of Purchasing

Minh Ross
District Sales Manager

Ed Saddler
Director of Operations